By Zablon Oyugi
Enviu, the global venture-building studio has launched new online newsroom, a dedicated platform to showcase its pioneering programs addressing critical food supply chain issues worldwide, such as sustainable food systems, circular mobility, textiles, zero waste, and plastic reduction.
This is part of the company’s commitment to sustainability and impact-driven entrepreneurship where it plans to engage journalists worldwide and spotlight its impactful programs and ventures aimed at fixing broken supply chains and driving global industries towards a more sustainable future.
According to Paul van der Linden, Enviu CEO, with 20 years of building sustainable business ventures that promote economic development in both developed and emerging markets, Enviu stands as an action leader; addressing some of the worlds’s toughest challenges through its pioneering programs in various sectors worldwide, including sustainable food systems in Kenya and Chile, circular and inclusive mobility in the Netherlands, circular textile value chains in India, zero waste consumption in Indonesia and Malaysia, and plastic waste reduction in the Netherlands.
“Enviu has been a frontrunner in impact entrepreneurship for 20 years. We have great showcases, thousands of learnings and stories worth sharing. Through this online newsroom, we’re opening the door for journalists to engage in the conversation about innovative solutions for a bright future,” said van der Linden.
He added, “Throughout our journey, we have collaborated closely with journalists, sharing invaluable insights, experiences, and expertise on effecting radical and systemic change.”
“This collaboration has earned us recognition in esteemed publications such as The Telegraph, The Economist, Next Billion, Yahoo, Fibre2Fashion, Tatler HongKong, ChangeInc, and the World Economic Forum.”
Eliminating post-harvest loss in Kenya
Particularly in Kenya, Enviu’s programs in Post-Harvest Loss and Regenerative Agriculture have given rise to business ventures that are eliminating post-harvest loss, increasing smallholder incomes, and helping farmers become more climate resilient, impacting over 10,000 farmers.
East Africa food situation context
Across East Africa, 42 million people experience acute food insecurity, and an estimated 10 million children under the age of 5 years, are acutely malnourished.
In Kenya, the situation is critical as 80% of land and soils are degraded, providing less and less food; of which 40-50% of the food harvested is lost before reaching the market. Food production will need to increase by 60% to feed our growing population by 2050.
In this, Enviu’s Food Program, FoodFlow, for instance, takes a business ecosystem approach towards validating and integrating multiple interventions that drive down post-harvest loss and enable smallholder farmers to transition to regenerative agriculture.
These business ventures integrate the solutions that are missing by adding innovation and intelligence to the current smallholder chains.
Significance of our announcement
Introduction of a Dedicated Platform: with journalists in mind, to collaborate and showcase the impact of Enviu’s initiatives, programs, and ventures that are fixing broken value chains and driving them towards a new normal.
Focus on Sustainability: Enviu’s core focus on fixing broken supply chains and driving industries toward a more sustainable future is significant in the context of global sustainability challenges. We are addressing critical issues such as building sustainable food systems, circular mobility, circular textile value chains, zero waste consumption, and plastic waste reduction.
Track Record of Impact: Enviu has a proven track record of building successful business ventures. We believe in the power of impact-driven entrepreneurship, having built food ventures in Kenya, such as SokoFresh and Shambani Pro, both of which have received recognition, awards, and accolades for their work in strengthening smallholder farmer livelihoods and eliminating post-harvest loss.
Call for Media Collaboration: We invite media collaboration in our new Regenerative Agriculture program, which is set to empower over 10,000 smallholders to transition to regenerative agriculture. This program represents a critical step in revitalizing agricultural practices, enhancing soil health, and promoting sustainable farming methods.
