Abi, a leading manufacturer of convenient and easy-to-prepare food products, announces: the first batch of the company’s products has been shipped to the Kingdom of Saudi Arabia.
Abi carried out the first shipment of products to the Kingdom of Saudi Arabia. The first batch of 5 tons will be delivered by sea. In the retail chains of Saudi Arabia, Abi will present four Foodgital vegetable products (cutlets, nuggets, chebureki, “Chebupeli”) and sweet pastries “Chebupie” with flavors “Juicy Apple” and “Ripe cherry”.
For the batch sent for export, Abi received a Certificate of Compliance with the requirements of the Saudi Arabian Food and Drug Administration (SFDA). To formalize this document, the product must meet strict requirements regarding labeling and composition. Independent laboratory studies have confirmed the compliance of the products with microbiological and physico-chemical quality and safety indicators.
“The company is entering the market of the Kingdom of Saudi Arabia for the first time. For Abi, the Saudi Arabian market is promising because our current export category, fully finished products, is in great demand in the country. We are confident that the first delivery of our products to Saudi Arabia will contribute to the negotiations that we are conducting with partners in the MENA countries.”Denis Martasov, Director of the Abi Marketing Department:
Foodgital is a new generation of herbal products that are fully developed by Abi specialists: from the selection of ingredients to manufacturing technology. They have a number of advantages due to the use of vegetable protein – they are easily digestible and contain a high amount of trace elements, such as: calcium, zinc, sodium, magnesium, selenium, phosphorus and potassium. In addition, Foodgital products are rich in fiber, which enriches the body with vitamins and minerals, and also helps to reduce cholesterol levels in the blood.
The composition of Foodgital also contains flax and coconut oil. Flax oil has antioxidant properties and contains essential Omega-3 fatty acids, which are beneficial for the health of the heart and blood vessels. Coconut oil, in turn, helps to normalize digestion and strengthens the immune system.
“Chebupie” is a dessert pastry, which is distinguished by a large amount of juicy filling with natural ingredients in a pastry dough. Shock freezing technology keeps the taste and quality of the product unchanged for a long time.
Especially for the start of sales in the Kingdom of Saudi Arabia, the packaging of the products was adapted and translated into Arabic. With the participation of partners in the Kingdom of Saudi Arabia, a brand communication platform was developed that takes into account the cultural characteristics of the region.
