Women changing the face of agriculture in Italy

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CNH Industrial , through its New Holland Agriculture brand is evolving tradition, and helping build a more inclusive culture by supporting women in farming.

In a new video filmed across Italy, New Holland spotlights the work of women customers who play an increasingly important role in the rural economy.

Meet some of the women who are changing the face of farming in Italy and see how they are using the latest New Holland agricultural equipment to increase production, improve quality and make agribusiness ever more sustainable.

Watch here: bit.ly/BreakingNewGround_en